Avid to acquire M-Audio and

valis · Post by **valis** » Fri Aug 13, 2004 2:16 pm

http://www.avid.com/company/releases/20 ... audio.html

Sorry for 2 'news-ish' posts in 1 day but

Post by **garyb** » Fri Aug 13, 2004 2:24 pm

so now digidesign doesn't have to tarnish it's own brand name with cheap home stuff, but they can still get the money......

interloper · Post by **interloper** » Sun Aug 15, 2004 12:22 pm

What a behemoth of a company.

kensuguro · Post by **kensuguro** » Sun Aug 15, 2004 11:31 pm

by the way, my friend works at Sony, and tells me the employees don't really understand why Sony bought Sonic Foundry. Any one know?

Stige · Post by **Stige** » Mon Aug 16, 2004 2:15 am

On 2004-08-16 00:31, kensuguro wrote:
by the way, my friend works at Sony, and tells me the employees don't really understand why Sony bought Sonic Foundry. Any one know?

I don't know why, but Vegas Video is the best video editing app. I know. I prefer it better than premiere.

valis · Post by **valis** » Mon Aug 16, 2004 2:39 am

Qualify that with a 'within its price range' please

I can think of several apps that put both to shame, but not in the 'price':'ease of use' ratio (which is what most home/small studio users are probably interested in).

ChrisWerner · Post by **ChrisWerner** » Mon Aug 16, 2004 5:53 am

I won´t be surprised if Sony buy Steinberg one day.
Sony is buying alot these days and why?
In the near future we´ll have only few big combines that want to hold the music scene in their hands.
The bad on this thing is, soon we´ll have only a small group of people that suggests us what music we have to listen to.
Hard times coming up....

_________________
Music starts where any language ends

<font size=-1>[ This Message was edited by: ChrisWerner on 2004-08-16 06:55 ]</font>

astroman · Post by **astroman** » Mon Aug 16, 2004 6:14 am

On 2004-08-16 06:53, ChrisWerner wrote:
I won´t be surprised if Sony buy Steinberg one day...

if they can arrange themselves with Pinnacle...

AndreD · Post by **AndreD** » Mon Aug 16, 2004 6:15 am

Steinberg was bought by pinnacle already...

AndreD · Post by **AndreD** » Mon Aug 16, 2004 6:16 am

uups,
you were faster, astro

<font size=-1>[ This Message was edited by: AndreD on 2004-08-16 09:12 ]</font>

astroman · Post by **astroman** » Mon Aug 16, 2004 6:37 am

On 2004-08-16 06:53, ChrisWerner wrote:
...
The bad on this thing is, soon we´ll have only a small group of people that suggests us what music we have to listen to.
Hard times coming up....

I kindly disagree, Chris - this has been the situation from Bach's days on.
We all know that the 'music industry' makes the least part of it's revenues with 'music', but with licensing and merchandizing today.

It has never been easier to be a superstar and to make a fortune from public appearance - if you know the rules and how to play the game

But it won't have much to do with music at all.

on the other hand you have all the tools to get your stuff (which is pretty good, btw

) spread among people - opposed to the days of the tape recorder and horrible studio fees.
You probably won't make a fortune with it, but not due to a lack of quality or talent - it's just not targeted at 'the' group for mass marketing.
But you do have the chance to make a living as an artist (if you like so) - and even some holywood producer might dig some of your work as a movie soundtrack - who knows ?

cheers, Tom

blazesboylan · Post by **blazesboylan** » Mon Aug 16, 2004 1:12 pm

Seems to me Avid would be a more likely candidate to buy out Pinnacle...

Is Pinnacle doing well these days? I haven't heard anything about them for years (apart from the Steinberg buyout / rescue).

dubcotics · Post by **dubcotics** » Fri Sep 03, 2004 4:35 am

hi,
what's wrong with m-audio, it's got better converters than creamware and not pricey at all, all ins and outs are balanced unlike luna etc which is much more expensive, having said that but I'll never swap my creamware system anuway ,but I do recognise that m-audio sounds good aswell....

scary808 · Post by **scary808** » Fri Sep 03, 2004 7:55 pm

On 2004-08-16 00:31, kensuguro wrote:
my friend works at Sony, and tells me the employees don't really understand why Sony bought Sonic Foundry. Any one know?

I have two theories.

First, Sony is trying to push their VAIO series of PCs as quasi pro-sumer media workstaitions. They bundle some of the Sonic Foundry apps with them & have for a while.

Second is Sound Forge is THE audio editor & batch converter app for game audio. I suspect we'll start seeing some more interesting developments with Sound Forge & proprietary Sony audio technologies.

Sony is after total consumer media supremacy. They're really getting scary IMO!

blazesboylan · Post by **blazesboylan** » Fri Sep 03, 2004 9:44 pm

On 2004-09-03 20:55, scary808 wrote:
Sony is after total consumer media supremacy. They're really getting scary IMO!

I can't hate them until they crush Microslop like a bug.

At least Sony never bought SoftImage to draw some pretty little screen savers, then ditched 'em (to Avid, of course...)

As soon as Microcrock dies, I'll hate Sony.